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RF Cafe typically receives 9,000-15,000 website visitors each
weekday and about half that on weekends (see chart). RF Cafe is a favorite of engineers, technicians,
hobbyists, and students all over the world. With more than 12,000 unique pages in
the Google search index, RF Cafe returns in favorable positions on many types
of key searches, both for text and images. New content is added on a daily basis.
 RF Cafe Banner Advertising scheme.
NOTE: I reserve the option to refuse ads which I do not feel are appropriate
for the RF Cafe mission.
RF Cafe on a Samsung S4 smartphone. At the time of this writing,
RF Cafe scores an "Awesome! This page is mobile-friendly" on Google's Mobile-Friendly
Test.
Website Traffic Trend July - November 2021
Things are looking up for RFCafe.com website statistics. The trend lines for
Page Views, Visits, and New Visits all have a positive slope. I have put a lot of
effort into making pages compliant with Google's "Mobile Friendly" requirements,
so that probably has something to do with it. Also, you may have noticed that I
have been modifying and re-publishing some of the earlier RF Cafe webpages. That
involves updating the narrative, verifying hyperlinks (many go dead over time),
and cleaning up older graphics. Much has changed in expectations from visitors -
especially from the early days in the late 1990s and early 2000s. Competition for
visitors is fierce. As always, thank you for your visitorship and stewardship.
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All Banners will be randomly displayed in any of the six (6) page border positions
(see screen capture), so every company's Banner will have an equal chance of appearing.
A random number generator determines which company's Banner Ad will go in a particular
position, and no company's Banner Ad will be displayed in more than one position
for a given page view*. I wrote the PHP code myself and it
is very simple and foolproof.
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A pair of industry-standard Banner graphics - one 160x600-pixel graphic for the
vertical format and one 728x90-pixel graphic for the horizontal format - are needed
for page border impressions. Also, a 330x400-pixel graphic for the Highlighted Ad
impressions on Vendor pages is needed.
You provide the Banner and Highlighted Ad graphics.
- Contract Length = 3 months
- Price: A flat price of $300 per month is charged, with a standard
3-month term.
- Additional Banner Pairs* (up to a maximum of 3) may be
purchased at discount rates to increase the odds that your company's Banner Ad will
be displayed:
- 1 Banner Pair = $300/month = $900/3-months
- 2 Banner Pairs = $270/month (-10%)
- 3 Banner Pairs = $255/month (-15%)
- 4 Banner Pairs = $240/month (-20%)
- * Each Banner Pair adds another set of Banner
Ads (160x600-px and 728x90-px) into the random display engine, thereby doubling
your likelihood of being displayed. Unique Banner Ad designs and hyperlink URLs
can be provided with each additional Banner Pair.
- If your company is a parent to other related companies, the above additional
Banner Pairs can be applied for each company, up to a total of three (3).
- Banner Ad Specifications:
728x90
- Width = 728 px, Height = 90 px
160x600 - Width = 160 px, Height = 600 px
File Format = JPG, GIF, or PNG (static, no animation)
File Size = 45 kBytes (maximum)
Hyperlink = Points to your company website
A separate URL may be provided for each of the 2 Banners.
Content = Text & graphics
- Highlighted Vendor Page Ad Specifications:
Width = 330
px, Height = 400 px
File Format = JPG, GIF, or PNG (static, no animation)
File Size = 45 kBytes (maximum)
Hyperlink = Points to your company website
Content = Text & graphics
Vendor Page Placement = Up to 5 pages related to your
products and/or services. Please review the
Vendor Page list to determine
where you would like to be (must pertain to your business). Additional pages are
$5/page/month.
- A unique Highlighted Ad graphic and hyperlink URL may be provided for each Vendor
Page on which one is displayed.
- Pixel dimensions and maximum file sizes listed are firm. If you have trouble
meeting the file size, I will be glad to help - there has never been an ad I couldn't
fit into 45 kBytes.
- I do not collect page traffic or link click statistics for advertisements. Your
website server statistical analysis is a much better reporter of inbound links from
RF Cafe than I or anyone else can provide.
- To the best of my knowledge the page layouts shown are representative of all
pages on RF Cafe.
- I make page layout changes from time to enhance performance.
- The rel="sponsored" tag is inserted into all coded hyperlinks.
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