Sylvania Receiving Tubes w/Green Stamps
April 1963 Radio-Electronics

April 1963 Radio-Electronics [Table of Contents] Wax nostalgic about and learn from the history of early electronics. See articles from Radio-Electronics, published 1930-1988. All copyrights hereby acknowledged.

Back in the early 1960's when this advertisement for Sylvania vacuum tubes appeared in Radio-Electronics magazine, a sure sign that pressures of competition was getting serious was when retailers offered S&H Green Stamps. Collecting stamps of all sorts were in vogue at the time because they could be redeemed for anything from a pencil and pen set to kitchen appliances and bicycles. My parents, who both were heavy smokers (and each died at age 51 from smoking-related diseases), collected stamps from Raleigh and Belair cigarettes. My grandfather, father, his brothers, and I collected postal stamps. Stamp collecting, except for rare varieties, is pretty much a dead hobby anymore. You can buy sheets of some new, unused U.S. postage stamps on eBay for less than face value, so that makes them a great deal for using on your snail mail (they are still good for postage).

Sylvania Receiving Tubes

Only Sylvania receiving tubes give you these 2 big bonuses:

Life-Boost* Cathode ... a big bonus in tube quality

S&H Green Stamps ... with the Service 'n Save Plan

Life-Boost* Cathode ... a big bonus in tube quality

Sylvania's exclusive Life-Boost* Cathode is putting new life into tubes - and sales. This latest evidence of Sylvania leadership in tube technology offers benefits you can really sell: it virtually eliminates performance slump, a major cause of profit-stealing callbacks. Besides stability, it produces significantly better tube life and uniformity. More than 90 types already have Life-Boost, with more on the way ... and it's being heavily promoted in national magazines and by mail.

Here's another big reason to go with Sylvania. S&H Green Stamps, exclusive with participating Sylvania Distributors, are given free to dealers with the purchase of Sylvania receiving tubes. They add up fast, especially when they're combined with stamps from the grocer and other merchants who give S&H Green Stamps. And the family can select gifts from a 144-page S&H Catalog full of everything from home furnishings to furs.

Go with Sylvania - to Profit!

Slyvania

Subsidiary of

General Telephone & Electronics

*Trademark