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Western Electric Advertisement
August 25, 1945 - Saturday Evening Post

The Saturday Evening Post
August 25, 1945

August 25, 1945 Saturday Evening Post Cover - RF Cafe[Table of Contents]  These articles are scanned and OCRed from old editions of the The Saturday Evening Post magazine. Here is a list of the The Saturday Evening Post articles I have already posted. All copyrights are hereby acknowledged.

Here is an advertisement by Western Electric from the August 25, 1945, edition of The Saturday Evening Post magazine. As with many of the advertisements of the era, this ad refers to the company's contribution to the war effort during WWII. "How communications help tighten the ring," accompanies a map of the Japanese islands. All forms of battlefield and shipboard communications benefitted from the innovations of Western Electric scientists, engineers, and assembly line workers. These days Western Electric manufactures special purpose audio frequency vacuum tubes and amplifiers to use them. They're not cheap. Back in 1945, Western Electric was a major manufacturer of telephone and telegraph equipment for Bell Telephone, Western Union, and America Telephone & Telegraph (AT&T). Look at the bottom of your dial type telephone and you'll probably see the name there. Dr. Lee de Forest, inventor of the Audion amplifier tube, worked for Western Union.

Western Electric Ad

Western Electric advertisement from the August 25, 1945, edition of the Saturday Evening Post - RF CafeWestern Electric

IN PEACE... Source of supply for the Bell System

IN WAR... Arsenal of communications equipment

"As our fighters tighten the ring around Japan, vast distances must be spanned. Every mile nearer to Tokyo adds another mile to the enormous network of communications needed to serve an area 35 times that of the United States [not including Alaska and Hawaii, which did not obtain statehood until 1958, ed.].

Every day we're pouring more men, more ships, more planes, tanks and guns into the battle. As they put the final squeeze on Tokyo, our forces must have additional quantities of radar, radio and telephone equipment Western Electric is making.

As military needs are met, Western Electric will carry on with ever increasing tempo its 63 year old job of supplying what Bell Telephone Systems needs. You can count on us to di this with the same skill, energy, enthusiasm, and speed we have put into our big war job."

 

 

Posted November 11, 2022

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