Western Electric Ad from the August 25, 1945, Saturday Evening Post

Here is an advertisement by Champion from the August 25, 1945, edition of the Saturday Evening Post. As with many of the advertisements of the era, this ad refers to the company's contribution to the war effort during WWII. "How communications help tighten the ring," accompanies a map of the Japanese islands. All forms of battlefield and shipboard communications benefitted from the innovations of Western Electric scientists, engineers, and assembly line workers.



Western Electric
IN PEACE... Source of supply for the Bell System
IN WAR... Arsenal of communications equipment

"As our fighters tighten the ring around Japan, vast distances must be spanned. Every mile nearer to Tokyo adds another mile to the enormous network of communications needed to serve an area 35 times that of the United States [not including Alaska and Hawaii, which did not obtain statehood until 1958, ed.].

Every day we're pouring more men, more ships, more planes, tanks and guns into the battle. As they put the final squeeze on Tokyo, our forces must have additional quantities of radar, radio and telephone equipment Western Electric is making.

As military needs are met, Western Electric will carry on with ever increasing tempo its 63 year old job of supplying what Bell Telephone Systems needs. You can count on us to di this with the same skill, energy, enthusiasm, and speed we have put into our big war job."

 

Other Saturday Evening Post Ads & Articles:
Champion Spark Plugs
Corning Glass
How's Your Radio Geography?
Ray-O-Vac Batteries
RCA Graphechon Tube
The Atom May Save Your Life
Those Evil Radios!
Western Electric