March 1930 Radio News
These articles are scanned and OCRed from old editions of the Radio & Television News magazine. Here is a list of the Radio & Television
News articles I have already posted. All copyrights are hereby acknowledged.
Combines with Precision Engineering," proclaims the Scott Transformer
Company advertisement that appeared in a 1930 edition of Radio News
I'm not sure how many radios Scott sold, but a fairly extensive Google
and eBay searches turned up only one restored model of the fancy "artistic"
cabinet type. Based on the prices in the ad, most people probably could
not afford to buy them. According to the BLS*
, the $703 "Cortez" radio would cost $9,846.88
in 2014 money. Even the $334 "Cavalier" at an equivalent of $4,678.32
would cost more than many houses in 1930!
had precipitated just a few months prior to this March
edition, so all the design and manufacturing accommodations had already
been put in place. Plus, publishing lead times were many months in advance
so this promotion likely was arranged and paid for before the Stock
Market crash in October of 1929. "No station tunes at more than one
point on the dial and local stations do not interfere, even to the slightest
degree, with distant reception. Four Screen Grid tubes are used in this
new Scott Model. Think of it! Four Screen Grid tubes!" Evidently affordable,
crappy reception was good enough for the times.
Scott Transformer Company Ad
1931 Scott All-Wave Superheterodyne Console Radio
Art combines with Precision Engineering to add laurels of magnificent
dignity to those of world-record achievement now held by Scott.
The Scott Custom-Built World Record Receiver is the precision instrument
of radio. It is a handmade product of the micrometer, the microscope,
the oscillograph, other of the most infinitely accurate measuring and
testing devices known to science, and of an inflexible determination
that nothing short of absolute perfection in building can ever be productive
of complete owner-satisfaction.
The physical and electrical
dimensions and characteristics of every part and piece of wire in each
individual Scott receiver are determined one by one - not to a tolerance
- but to exactness, and made to match one another so perfectly that
each completed Scott receiver will stand as a thoroughly qualified example
of Scott precision, and as a symbol of the world record prowess which
distinguishes Scott Custom-Built Radio from the ordinary.
Custom-Built World's Record Radio has always been purchased for the
sterling qualities of performance its precision engineering has made
possible - Bare-nerve sensitivity! Seemingly unlimited power! Ability
to bring in the greatest number of far distant stations! Superb, perfectly
realistic tone! Positive selectivity! And for its absolute, unfailing
Scott Custom Built Receivers
Art Combines with Precision Engineering
Now, however, Scott Custom-Built Radio is more than the perfect
answer to the prayer of the radio-minded man. It is also the' most beautifully
clothed radio in the world. It comes in consoles as fine as the chassis
itself; Consoles designed especially for Scott Radio by great artists
- consoles such as you have never seen before! Some of them are illustrated
on the following pages, where more of the story of Scott Custom-Built
Radio is told.
E. H. Scott, designer of World Record Radio -
and the laboratory in which all Scott Receivers are handmade to laboratory
There is nothing else in radio like Scott Custom
To bring in 117 programs consistently from 19
stations 6000 to 8000 miles away - all within a period of 13 weeks,
is not an ordinary accomplishment. An ordinary receiver could not do
it. A Scott Receiver, custom-built to Scott standards of engineering
precision did do it, and Scott owners are constantly reporting equally
The New Scott A-C Shield-Grid 10
This, we believe, is the most powerful broadcast receiver ever designed.
It is considerably more powerful than the original Scott World Record
Receiver. It brings in most of the distant stations with greater volume
than can be used - even in the largest home, and reproduces all stations
in a manner that is nothing short of realism itself.
Scott A-C Shield-Grid 10 is likewise perfectly selective. No station
tunes at more than one point on the dial and local stations do not interfere,
even to the slightest degree, with distant reception. Four Screen Grid
tubes are used in this new Scott Model. Think of it! Four Screen Grid
tubes! The resulting amplification is far, far greater than that obtained
in any other receiver we know of. This means sensitivity, power and
tone such as you have never experienced before. Everything worth listening
to is within easy reach of the new Scott A-C Shield-Grid 10, and so
it is in all truth that we say, "There is nothing else in radio like
Scott Custom-Built Receivers."
Now, add to Scott precision,
performance and dependability, the originality, beauty, richness, fineness
and genuineness of Scott Consoles and the last vestige of argument as
to which receiver to buy, is gloriously swept away.
- an original, authentic, artistic reproduction of 16th Century Spanish
furniture. It is impossible to conceive of a more beautiful piece. The
price of this model complete is $703.
Scott consoles are not
mere cabinets of varied design. They are not merely things of wood,
made to conceal a radio mechanism. Rather, they are studied creations,
each designed to comply perfectly with a definite requirement of interior
decoration. Nor are they made as ordinary consoles are made. Indeed
not. They are handmade, like Scott Receivers, with just as much care
and quality given to the unseen parts as to their fronts.
five models illustrated on these two pages and the other shown on the
next page are typical. The Cortez, shown at the left, is authentically
Spanish. The romance and lavishness of the 16th Century Spanish Court
is in every minute detail of its construction and finish. Its beautiful
matched burls, its smooth, perfect inlays and carvings, its gorgeous
hand-tooled leather panels and rich, genuine hand-wrought iron trim
add to its fine construction to give the Cortez a proper place in a
room suited to the introduction of a Spanish motif.
contrast to the Cortez there is the Scott Moderne, illustrated at the
right. This model is very nearly futuristic and will exactly suit the
requirements of living room or den stressing the modern note.
A Model for Every Requirement
In between the Cortez and
the Moderne there are more than a dozen other equally original Scott
consoles. Some that portray the early English, French and German trends
and others that can be described only by saying that there is nothing
else in radio quite like them. Whatever your requirements are - whatever
your taste may be, there is a Scott Console - a genuine, individual,
original work of art, to completely and perfectly suit that requirement
The next page contains a coupon which will bring you
complete information and large photographs of all Scott Custom-Made
Consoles. It also tells about another new Scott development - the final
requisite of radio pleasure.
The Lancaster. at the left. is
another typical example of Scott cabinet artistry. The price complete
This is the Moderne, a true interpretation of the ultra-modem
in fine furniture design. Note its severe straight lines, yet how these
lines are relieved to graceful softness thru cleverness in the panelling.
The Moderne complete is $351.
The Orleans, at the left,
is a Jacobean Cabinet which successfully catches the rich stateliness
and sublime dignity of the Renaissance period. The price complete is
The Cavalier, above. is authentically Puritan. The precious
woods of which it is made, as well as its fine carvings, give the Cavalier
an air of unusual distinction. The price complete is $334.
you see the Abbey, a glorious bit of Old English furniture work, thoroughly
suggestive of the fine things which characterized the period it so faithfully
represents. Massive carvings, deep design and sturdiness characterize
the Scott Abbey. The price complete is $521.
Touch a Button
- There's Your Station!
Only a thin cord connects the Scott
Remote Control to the Scott Receiver. Yet what wonders go on inside
this little cord. It carries the wish of the bridge-player, - the bed-ridden,
or the reader from his place of quiet to the Scott Receiver and causes
the receiver to instantly reproduce the chosen program at the mere touch
of a button. You have never experienced the delights of real remote
control until you see this one in operation.
The world record
performance and the outstanding beauty of Scott Custom-Built Radio are
sufficient in themselves to decide anyone's preference for these fine
receivers. But Scott also offers you perfected, practical, positive
Sit at leisure, any distance from your Scott
Receiver, push the button for the station you choose - and there it
is, instantly! Regulate the volume with a tiny knob on the control case.
Switch from station to station by simply pushing buttons.
Else Like It
The Scott Remote Control actually does the tuning
itself. The condensers in the receiver do not move when the control
is being used. There are no motors, no relays, nothing in fact to get
out of order or to become inaccurate. The cord connecting the Remote
Control to the receiver is no thicker than a lamp cord. Nor does the
Scott Remote Control interfere with the regular dial-tuning of the receiver.
Either the dial or the Control may be operated at will by turning a
switch one way or the other.
Clip the coupon and mail it now
for full particulars of this truly amazing new radio development.
(Exclusive Representative in Detroit - Scott Radio Salon, 306
Book B * BLS =
Bureau of Labor Statistics.
Posted February 20, 2014