Shack was opened in 1921 by brothers Theodore and Milton Deutschmann, then was bought by Tandy
Corporation in 1962, reportedly for $300k. As well as being an outlet for hobbyists to buy common
sold its own line of electronics like radios, calculators, and stereo systems under the brand
name Realistic. A lot of people don't like Radio Shack the same way many don't like Walmart
- usually for no good reason. I first started shopping at Radio Shack in the mid 1970s when I
needed parts to build a homebrew stereo radio receiver from an article in Popular Electronics
(if I remember correctly). I still like going in the store and looking around, occasionally actually
buying something. Do you remember the Free Battery card they issued where you could get one free
battery per month? How about the vacuum tube testers that were in the stores until the late 1970s?
would crap out (my parents didn't own a solid state TV until around 1980), I grabbed every tube
in the set and my father drove us to Radio Shack (or sometimes the Read's Drug Store) where we
would test them all. He was not happy when that didn't work and he had to call a repairman.
Here is a 1958 advertisement for a
tube tester by
[Table of Contents]People old and young enjoy waxing
nostalgic about and learning some of the history of early electronics. Popular Electronics was published from October
1954 through April 1985. As time permits, I will be glad to scan articles for you. All copyrights (if any) are hereby
If you appreciate software-generated Freudian slips, the original OCR text had "Radio
Shock" instead of Radio Shack, and "serving the notion since 1923" instead
of "serving the nation since 1923."
See all articles from
The Radio Shack Story
Radio Shack Corporation
of Boston, Massachusetts is one of America's big 3 distributors of things electronic to the general
public, industry, craftsmen and hobbyists. We offer a complete selection of precision built products
by mail, through stores, and direct to manufacturers. Our exclusive REALISTIC® line of electronic
products is famous nationwide for its high quality, dependable service and fine values. Our selection
of national brand products is the largest in America.
Radio Shack Corporation has been
serving the nation since 1923 - from the very beginning of the electronic age. This year over
2,000,000 people - music devotees, ham operators, amateurs and professionals - will shop from
our catalog because they get the most value for every penny they spend on their favorite products
... they will buy on the easiest terms, cash or credit ... they are assured by our guarantee of
getting the most satisfaction on every purchase. Radio Shack Corporation invites you and your
friends to get your share of these savings and satisfaction by mailing the card opposite today.
Radio Shack Advertisement