Sr. Manager, Communications
GREENSBORO, N.C., Oct 24, 2012 – RF Micro
Devices, Inc. (Nasdaq:RFMD), a global leader in the design and manufacture of high-performance radio frequency
components and compound semiconductor technologies, today announced the appointment of Alan Hallberg as the
Company’s corporate vice president and chief marketing officer (CMO). In the role of CMO, Mr. Hallberg will
oversee RFMD’s global marketing activities and will be based in RFMD’s growing Silicon Valley, CA, location. He
will report to RFMD’s president and CEO Bob Bruggeworth.
Mr. Hallberg is a seasoned industry veteran with
extensive experience in marketing and branding at technology leaders including Lenovo, Cisco, and Apple. Most
recently, he served as vice president, global brand communications at Lenovo, where he led a two-year global
re-branding and marketing effort that contributed to the company’s rise from #4 to the world’s #1 PC maker.
Commenting on the appointment, Mr. Bruggeworth said, “We are pleased to welcome Alan to RFMD as chief marketing
officer. His extensive industry experience is well suited to growing RFMD’s global marketing activities and
communicating our product and technology leadership to current and new audiences.”
Mr. Hallberg said, “I am
thrilled to join a world-class innovator in the rapidly growing market for mobile Internet and always-on broadband
connectivity. RFMD is leading the way with breakthrough products and technologies that enable true innovation at
the enterprise and consumer device level, and I’m excited to lead their global marketing team to help drive
Mr. Hallberg graduated from Pomona College and holds a law degree from the University of Virginia. He
lives in Palo Alto, CA, with his wife and two sons.
RF Micro Devices, Inc. (Nasdaq GS: RFMD) is a global leader in the design and manufacture of
high-performance radio frequency components and compound semiconductor technologies. RFMD’s products enable worldwide
mobility, provide enhanced connectivity and support advanced functionality in the cellular handset, wireless infrastructure,
wireless local area network (WLAN), CATV/broadband and aerospace and defense markets. RFMD is recognized for its diverse
portfolio of semiconductor technologies and RF systems expertise and is a preferred supplier to the world's leading
mobile device, customer premises and communications equipment providers.
Headquartered in Greensboro, N.C.,
RFMD is an ISO 9001- and ISO 14001-certified manufacturer with worldwide engineering, design, sales and service facilities.
RFMD is traded on the NASDAQ Global Select Market under the symbol RFMD. For more information, please visit RFMD's
web site at www.rfmd.com
MICRO DEVICES®, RFMD® and PowerSmart® are trademarks of RFMD, LLC. All other trade names, trademarks and registered
trademarks are the property of their respective owners.
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