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AWR Press Release - March 28, 2011
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AWR Launches New Ad Campaign: “Stop Waiting and Start Designing” and a Challenge
El Segundo, CA – March 28, 2011 -
AWR® Corporation, the innovation leader in high-frequency
EDA, today announced the launch of its new ad campaign, “Stop Waiting and Start Designing™.” This campaign aims
to entice both existing customers and new ones to try AWR software by highlighting the many successes that AWR
customers have accomplished using the company’s innovative software tools, such as
Microwave Office(TM),
AXIEM®,
Visual System Simulator(TM) and
Analog Office®. AWR customer success stories include:
Commenting on this new ad campaign, “The idea behind the new series came from listening to our customers and their
success stories,” said Sherry Hess, vice president of marketing, AWR Corporation. “Repeatedly, our customers talk
about how they can design right the first time, not only because our products are robust and accurate, but also
because our novel use-model and intuitive user interface expedite the learning curve and enable faster
time-to-market.” The print ad campaign drives readers to the
on-line microsite
where microwave and RF designers are challenged to either download a free evaluation trial of AWR software or to
share their design success stories with the company. All who do are rewarded with a chance to win an Apple iPad2
– drawings monthly. Stop waiting and start designing. Visit
http://www.awr-startdesigning.com/.
About AWR AWR, the innovation leader in high-frequency EDA software, dramatically reduces
development time and cost for products employed in wireless, high-speed wired, broadband, aerospace and defense,
and electro-optical applications. Learn more at:
www.awrcorp.com and
AWR.TV © Copyright 2011 AWR Corporation. All rights reserved.
AWR, the AWR logo, Analog Office, and AXIEM are registered trademarks of AWR Corporation. Microwave Office, Visual
System Simulator, Stop Waiting and Stop Designing, and AWR.TV are trademarks of AWR. All others are trademarks of
their respective holders.
Visit AWR at:
AWR.TV,
AWR Blogs,
Facebook,
Twitter, and
YouTube.
Contact:
Sherry Hess Vice President of Marketing AWR Corporation
(310) 726-3000
hess@awrcorp.com
Posted 3/28/2011
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