FOR IMMEDIATE RELEASE
E Marketing Manager
T. 847 391 0356
F. 847 512 0470
Littelfuse Launches Next-Generation, Customer-Centered Website
Dynamic Application Design Center
and Expanded Search
Maximize Ease of Use at the New
DES PLAINES, Illinois, March 3, 2008
Inc. (Nasdaq/NMS: LFUS) has debuted a new generation of its website
that features a new Application Design Center and robust search capabilities.
Over a year in the making, the new Littelfuse website represents
a total overhaul that will enable customers to access the information
they need even faster with enhanced application design support. The
re-engineered site officially went live on February 15, 2008.
The new Application Design Center offers design engineers and purchasing
professionals a sophisticated yet easy-to-use tool for finding Littelfuse
product information based on specific application parameters. It contains
an interactive design guide with a library of approximately 50 different
applications, allowing users to locate the specific product series or
part number that best matches their needs.
"We expect the Application
Design Center to be one of the most popular and frequently used functions
on the site," said Dan Stanek, Director of Marketing and Corporate Communications.
"Its design and capabilites should be welcomed by users, because we've
drawn on their input extensively to shape every aspect of the Center."
"The Application Design Center also allows customers to find answers
to product inquiries simply by selecting the relevant application information
and identifying the circuit they are trying to protect," said Tom Hovey,
E Marketing Manager. "Then customers are taken directly to the correct
product for that application. In addition, it provides access to design
tutorials and support for regulatory issues."
The revamped Littelfuse
website also features upgraded keyword search capabilities that simplify
the process of taking visitors to specific information within littelfuse.com.
"We wanted the quality of our information, and the efficiency of getting
to it, to be on par with the quality and functionality of our products,"
In addition to its search capabilities, the new site
offers improved access to many other popular features, including:
- Options for checking distributors' inventories, ordering samples,
and downloading product data sheets
- Cross references for comparing Littelfuse part numbers with
competitive part numbers
- Environmental reference data
- Product certifications that can be downloaded and printed by
Japanese, German and Chinese versions of the website are scheduled
to go online later this year. About Littelfuse
As the worldwide leader in circuit protection products and solutions
with annual sales of $536.1 million in 2007, the Littelfuse portfolio
is backed by industry leading technical support, design and manufacturing
expertise. Littelfuse products are vital components in virtually every
product that uses electrical energy, including automobiles, computers,
consumer electronics, handheld devices, industrial equipment, and telecom/datacom
circuits. Littelfuse offers Teccor®, Wickmann® and Pudenz® brand circuit
protection products. In addition to its Des Plaines, Illinois, world
headquarters, Littelfuse has sales, distribution, manufacturing and
engineering facilities in Brazil, China, England, Germany, Hong Kong,
India, Ireland, Japan, Korea, Mexico, the Netherlands, the Philippines,
Singapore, Taiwan and the U.S.
# ##"Safe Harbor"
Statement under the Private Securities Litigation Reform Act of 1995.
Any forward looking statements contained herein involve risks and uncertainties,
including, but not limited to, product demand and market acceptance
risks, the effect of economic conditions, the impact of competitive
products and pricing, product development and patent protection, commercialization
and technological difficulties, capacity and supply constraints or difficulties,
exchange rate fluctuations, actual purchases under agreements, the effect
of the company's accounting policies, and other risks which may be detailed
in the company's Securities and Exchange Commission filings.