My company has helped to launch this competition. What do you think of it?



Premier Farnell plc, one of the world’s leading distributors of electronic components, has launched a major international design competition called ‘Live Edge’ – Electronic Design for the Global Environment. Newark, a Premier Farnell business, will support the competition throughout the Americas.
Electronics engineers, students and academics around the world are invited to submit innovative designs that utilize electronic components and have a positive impact on the environment, for example by increasing energy efficiency or reducing carbon emissions. Visit www.live-edge.com/info for details.

The winning entrant will receive a cash prize of $50,000 as well as the support to move the design towards production. The support package, estimated to be worth an additional $50,000, will include the services of an electronic design consultancy that will develop the design to prototype stage, assistance with legal matters and IP registration, marketing and publicity, as well as Premier Farnell’s help in securing investment funding. The group will actively market the end product to millions of customers globally through their “Leading Edge” web page, catalog and direct marketing.
In addition, up to five entrants will be eligible for ‘honorable mentions’, each receiving a cash prize of $5,000.
A prestigious and influential panel of judges from around the world will be announced shortly. It will feature a mix of innovators, engineers, entrepreneurs, academics, industry leaders and environmental campaigners; it will be chaired by a leading figure from the electronics industry.
www.live-edge.com/info