Advertising Rates

RF Cafe - Advertising Features & Rates

Benefit from RF Cafe's High Page View Rate and Visitor Quality
for As Little As $25/Month

Take advantage of the high traffic on RF Cafe by having your company logo and graphical ad listing displayed in the appropriate Product Listing page. RF Cafe typically receives 6,000 to 9,000 page views each week day, and about half that on weekends. RF Cafe is a favorite of engineers, technicians, hobbyists, and students all over the world. With more than 6,600 pages in the Google search index, RF Cafe returns in favorable positions on many types of searches. New content is added on a daily basis, and each week an XML sitemap is generated and sent to the major search engines.

What kinds of companies typically have the best results on RF Cafe? Those who offer RF components like amplifiers, filters, circulators, connectors, cables, power dividers, switches, RF modules, PCB fabricators, test equipment, RF shielding, etc., seem to do the best. Analog and RF IC companies also do well, as do system and circuit design software (specialty software tends to not do as well). Basically, anything used to actually design, build, and test RF and analog circuits and systems. Unfortunately, only a couple purely design services people have gotten acceptable results.

Please take a look at my current advertisers to get an idea of who has been successful. I have never solicited advertisers in any form, so I will only "bother" you about advertising if you first express an interest. Thanks for reading.

Advertising Features

Industry standard 300x250-pixel graphical ad located on Product Listing pages for which your company provides products and/or services.
All hyperlinks go directly to YOUR website.
I will attempt to minimize file sizes for ad graphics, with your final approval prior to running.
Graphical Ads are placed on Product Listing pages in alphabetical order.
PayPal must be used for new accounts. After that, you are welcome to pay with company check or electronic transfer. Please do not make a payment without contacting me first.
All accounts must be paid in advance of appearance.
With more than 6,600 unique (not copied from other websites) pages now indexed by Google, that means even more RF Café pages will appear in search engine results, which translates to more people seeing your ads.

Please note that as of January 2012, all Banner Ad slots will be served exclusively through Google AdSense. It is possible to target RF Cafe slots specifically with AdWords. This new scheme will provide access to RF Cafe for a larger variety of vendors. Also, no banner ads will display in the right page borders, making Advertiser logos much more prominently visible to visitors.

Standard

Maximum Exposure

$25 per MONTH for your graphical ad on the first (one) Product Listing page.
$10 per MONTH for each additional page.
Industry standard 300x250-pixel graphical ad in GIF format. Static images only, and please limit file size to 20 kBytes. You will need to provide the graphic.
Billed on a 6 month basis.

Example of a 300x250-pixel static banner:

$150 per MONTH for your hyperlinked logo in the right border of every RF Cafe page that displays EVERY TIME a page loads. I will create the logo for you.
Industry standard 300x250-pixel graphical ad in GIF format on 2 Product Listing pages.
- If a common ad graphic is to be used on all pages, an animated GIF (AGIF) format using two interchanging images (≥4 seconds between images) is permitted. You will need to provide the graphic(s). Please limit file size to 30 kBytes.
- If you want to provide a separate 300x250-pixel image for each component vendor page, please limit the file size to 20 kBytes for each image.
A unique URL back to your website for the ad hyperlink may be used for each component vendor page on which your ad appears.
Additional component vendor page appearances are $10 per MONTH per page.
Billed on a 3 month basis.

Example of a 300x250-pixel animated banner:

Science News Headline

Banner Ads DO Work... Even if You Don't Notice Them at All

Exclusive Research

Here is an eye-opening study I conducted that estimates what some companies are paying to the magazines for full-page ads. Fractional page ads scale roughly in cost. Magazines are rarely opened and most print ads are never seen. Print media is dying as more and more people get their information from the Internet.

Pages on which your highlighted advertisement may appear are up to you,
with the following rules applied:

You must provide a product or service directly related to the Vendor page theme - no exceptions. For example, if you make RF filters, the Filter Links page is appropriate, but the Test Equipment Links page is not, because although the filters can be used in test setups they are not really test equipment. If a visitor needs a filter for a test setup, he will know to look on the Filter Links page. Each page counts as one (1) page in your advertising plan.
Note: I send renewal notices two weeks before the end of the current advertising period. Since many companies do not respond right away, I keep the advertising running for a month beyond the end of the paid term. It is necessary that you let me know if you do not want to continue or I will assume that you are just late in responding. After a month of no response to my e-mails, the material will be pulled and a final invoice for one month will be issued. Therefore, if you do not want to continue, you must respond to let me know or you will be billed for the final month. Thank-you.

Webmaster: Kirt Blattenberger, BSEE, UVM 1989

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Webmaster: Kirt Blattenberger

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